Jago Grahak Jago Campaign Mascot, Jingle and Video Contest 2017

Jago Grahak Jago Campaign Mascot, Jingle and Video Contest is open to all citizens of India. Interested candidates have to submit their entries by 28 July 2017. The main motive of Jago Grahak Jago Campaign Mascot, Jingle and Video Contest is to spread awareness about the Jago Grahak Jago Campaign directed by Ministry of Consumer Affairs, Government of India. This campaign is started for providing knowledge to the consumers about their rights.

Last date for submission of entries: 28 July 2017.

There are three contests in this competition namely Mascot, Jingle, and Video. The detail about these three criteria is mentioned below:

• Mascot-  Mascot Designing contest for creating Consumer Awareness for “Jago Grahak Jago” campaign of Department of Consumer Affairs. A striking visual icon that can be instantly recognised as that of a smart, aware and alert consumer. 
• Jingle- Jingle making contest for creating Consumer Awareness for “Jago Grahak Jago” campaign of Department of Consumer Affairs
• Video Clips- Video Clips contest for creating Consumer Awareness for “Jago Grahak Jago” campaign of Department of Consumer Affairs 

Jago Grahak Jago Mascot Contest 2017 Prize

Jago Grahak Jago Jingle Contest 2017 Prize

Jago Grahak Jago Video Clips Contest 2017 Prize

Interested candidates have to submit their entries by 28 July 2017. All entries will be submitted to the Creative Corner section of MyGov website. Terms & conditions and the technical parameters for submission of entries are given on the official website of MyGov.

Specifications for Mascot, Jingle and Video Clip

• Mascot: A striking visual icon that can be instantly recognised as that of a smart, aware and alert consumer. The entries must be submitted in JPG/PDF/PNG format only. The file should be of high resolution–at least 300 pixels per inch at 100% size. The submission will be accepted in either Hindi or English languages.
• Jingle: 3 to 5 minutes duration with catchy lyrics set to memorable music that takes the concept of consumer awareness further. The jingle should be in simple language either English or Hindi. Candidates have to upload their entry as a high-quality audio file to any media platform such as Soundcloud, Youtube, Google Drive, Dropbox, etc. and enter the publicly accessible link for the entry using the Audio Link icon on the MyGov contest page.
  • The participants also need to submit a description within 500 characters, such as names of the lyricist, composer, singer, etc.
• Video Clips: Maximum duration of 2 minutes, to be uploaded on Youtube that enhances awareness of consumer rights and grievance redressal mechanisms. The video should be created in English or Hindi language. The link of the video must be shared on the official website of MyGov.

The Selection Committee will evaluate the entry on the basis of elements of creativity, originality, composition, simplicity.  Every entry would be evaluated on its own merit and while the idea explained in greater detail has greater salience, a merely detailed entry would not adversely prejudice another innovative and original idea or entry, but not explained in that greater detail, from being adjudged better.

• The decision of the Selection Committee would be final and binding on all the contestants and no clarifications would be issued to any participants for any or their decisions. The selection committee will have two senior officers from the Department and three members from outside agencies connected with art and culture/mass communication, etc.
• Any legal proceedings arising out of the competition/ its entries/ winners shall be subject to the local jurisdiction of Delhi State.
• The final winning entry would be decided by the Department of Consumer Affairs by the above-mentioned committee.

Department of Consumer Affairs
Ministry of Consumer Affairs
Govt. of India, Krishi Bhawan, New Delhi

Helpline No.- 1800-11-4000 or 14404